About Us

UCLA Anderson’s Marketing Association is one of the premiere student organizations on campus. During your time at Anderson, and continuing throughout your entire professional career, the MA’s aim is to provide you with first-rate development tools and expose you to outstanding career opportunities.

OUR MISSION

The purpose of the Marketing Association is to gather the resources of students, faculty, alumni, friends and employers, to educate Anderson students about the field of marketing and build the careers of our members. Our mission is threefold.

1. First, our goal is to educate Anderson students about the benefits of a marketing background for all types of careers, including brand management, entrepreneurship, consulting, business development and general management.

2. Second, we assist our members in aggressively promoting themselves for internships and full-time positions. Through seminars, resume assistance and interview workshops, we help prepare our members for a successful search.

3. Last, we aim to build awareness among both corporate and prospective student communities that Anderson is a premier marketing institution. We do this by assisting faculty, administration, and the admissions office in marketing the school.

MARKETING @ ANDERSON

UCLA Anderson is well known for the vast variety of marketing and marketing-related courses it offers, from the basics of Marketing in the Core Curriculum to specific electives such as Consumer Behavior, Brand Management, Distribution Channels, Marketing Research, New Product Development, etc. Moreover, the greatest marketing companies recruit top talent from Anderson.